How to Market Yourself When Interviewing
Marketing Yourself When Interviewing
Whether it be in a social situation or when interviewing with someone whom we don’t know, we are consistently marketing ourselves. Human beings are always attempting to come across in a positive manner to others.
Though, when it comes to marketing oneself during an interview (regardless of industry) many job seekers fall flat and this failure to impress becomes quite costly and mentally tiresome.
A Remedy Does Exist
If, as a job seeker you feel that you are possibly not coming across the way you want, here are some tips to get back on track and get the job that you want:
1. Trail and Error – if you feel that something is not working, don’t get down on yourself. Instead, simply change what you’re doing.
2. Be Yourself – you can only pretend to be someone else for so long and get away with it. Be comfortable in your own skin or else the interviewer or headhunter won’t be comfortable pulling the trigger on you.
3. Express Yourself via Your Resume – your resume is supposed to be an extension of who you are professionally. Don’t treat it as a document that may or may not contain information that will be asked during the meeting with the company(s) in which you are applying to.
Comfort in your resume is not only a big thing, it is a necessity.
4. Always Dress Nicely – in only a few seconds, the interviewer will have an impression of you (usually before you even say a word) and, if you’re not in a nice suit and well groomed, you’re going to be at a disadvantage from the onset. In a nutshell, make sure you look your best.
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Ken Sundheim is the CEO of KAS Placement an executive search firm staffing sales employees and recruiting marketing personnel as well as sales management recruitment.
